Lou Has a Killer Idea

Lou Has a Killer Idea

Lou went to graduate school for business administration.

Lou knows how to administer business, and that’s what Lou does.

In fact, Lou’s a master at it. Says so right there on the wall.

But lately, everyone seems to want him to do more, be more creative, solve more problems.

Lou is really starting to resent people like Jack and Marla… until he has what he thinks is the killer idea.

See what Lou’s thinking in the fourth Lateral Action animated video:

Lou Has a Killer Idea.

If you’ve missed the previous episodes, check ’em out first:

How to stay creative while gaining money, fame, and reputation

Motivation for Creative People

Mark McGuinness' new book Motivation for Creative People is a practical guide to figuring out your different motivations and how they affect your creativity and career.

Through inspiring stories and tried-and-tested solutions from his 20 years of coaching creative professionals, Mark will show you how to balance your inspiration, ambition, desires and influences in your day-to-day work and the big picture of your career.

“Motivation for Creative People will encourage you reflect sincerely on the factors that underpin your artistic achievements, ultimately giving you a ‘clarity of mission’ that will take your creativity to new heights.”

Jocelyn Glei, author and Founding Editor, 99U

Click to learn more about Motivation for Creative People. >>

Responses to this Post


  1. Love the cartoon! Such a nice change from other marketing videos I’ve seen lately… Looks like yet another site to check in my daily reading!

  2. Your videos is so spot-on! Looking forward to see where this goes!

  3. Found you via Chris Brogan. Loving this animated series. 🙂

  4. I wanna know Lou’s idea…. talk about a cliffhanger!

  5. How funny I was just thinking yesterday that I really wanted LA to come out with another video and it’s a cliff hanger. I’m interested to see where this is going next.

  6. Diggin’ the vids. Looking forward to seeing the rest of the story.