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The Lateral Action Blog

Make the Most of Your Creative Assets

Back in 2016 I outlined a fundamental strategy for your career as a 21st century creative professional: forget the career…

Voicing Your Truth with Monique DeBose

This week's guest on The 21st Century Creative is Monique DeBose, an award-winning singer-songwriter and playwright, who has toured throughout…

The Conveyor Belt of Worry

Have you ever had the experience of solving a big problem, or removing a major source of stress from your…

Bat-Signal Marketing for Creatives with Ilise Benun

This week's guest on The 21st Century Creative is Ilise Benun, known as the Marketing Mentor. Ilise has spent over…

Stop Marketing – Start Sharing Your Work

When I started out as a self-employed psychotherapist and coach, in the mid-nineties, I was completely clueless about marketing. I…

What’s Your Excuse for Not Succeeding as a Creative? with Deborah Henry-Pollard

This week's guest on The 21st Century Creative is Deborah Henry-Pollard, a creative coach based in London who describes her…

Be an Enterprising Creator

Today I want to talk about two types of entrepreneur. When you think of an entrepreneur, maybe you think of…

The Freelance Way with Robert Vlach

This week's guest on The 21st Century Creative podcast is Robert Vlach, a business consultant who specializes in supporting independent…

Your Creative Business Is Your Utopia

If you’re a self-employed creative, maybe you recognise this experience. You meet a business expert and get into conversation about…

The Essential Elements of a Successful Story with Erik Bork

This week's guest on The 21st Century Creative is Erik Bork - a screenwriter, producer, script consultant and coach who…