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The Lateral Action Blog

The Rise of the Creative Economy

In the last post we looked at the converging economic forces that make creativity a hot property in the 21st…

Innovate or Die: Why Creativity Is Economic Priority Number One

So you’ve met Lou, Jack and Marla, and you can see they’ve experienced a relative change of fortunes in recent…

Everybody Loves Marla

Marla is a creative Diva. She has so many great ideas, she routinely gives most of them away. But Marla…

Jack’s Smirking Revenge

Jack's inbox is a mess, and so is his desk. Jack's action items are in disarray. Jack has no five-year…

Lou Needs a Clue

Lou has an MBA, and Lou gets things done. But Lou's five-year vision is not going to work out like…