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The Lateral Action Blog

What Family Guy Can Teach You About the
Business of Creativity

Family Guy. It’s crude, rude, and, according to its detractors… badly drawn. But the show has a rabid fan base…

Free E-book – How to Motivate Creative People (Including Yourself)

Photo by alexsey.const Happy New Year everyone! The Lateral Action team would like to wish you all a creative, productive…

10 Creative Lessons from Bowie in Berlin

David Bowie is most famous for his glam rock creation Ziggy Stardust, but his best and most interesting work centres…

The To-Do List Before Christmas

Twas the night before Christmas, when all through Corp. House Not a keyboard was stirring, not even a mouse. The…

Will Jack Make a Deal?

Jack just gave two weeks notice to the boss. He's really looking forward to the freedom, travel, and new experiences…

Beware of Awareness Tests That Fail

A creative person looks at the same thing that everyone is looking at from a different perspective. He or she…

Creative Constraints: How to Use Them and When to Lose Them

In our last article, Mark demonstrated why thinking INSIDE the box is actually good for creativity. In other words, imposing…

Spark Your Creativity by Thinking INSIDE the Box

Here's a little thought experiment for you. You'll need a watch or timer with a second hand. You have exactly…

What “The Secret Millionaire” Can Teach You About Creativity and Inspiration

Last week, I watched the FOX Premiere of "A Secret Millionaire." The premise of the reality series is that a…

Why Thinking “Outside the Box” Doesn’t Work

'Think outside the box' is one of the biggest creativity cliches. The basic idea is that to be creative you…