Creative Coach | Mark McGuinness | Since 1996
Helping you thrive as a 21st Century Creative
Image by Muffet If you think the Unique Selling Proposition (USP) is something only marketers need to worry about, have a look at this snippet from a letter to T.S. Eliot, by his boss. Geoffrey …
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Image by Hugh MacLeod Of all the painfully funny cartoons on Hugh MacLeod's Gapingvoid blog, for me this is the funniest and most painful. It's painful because I know exactly how Eric feels. A …
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This video of a conversation between Brian Eno and SimCity game designer Will Wright (via Fresh Creation) reveals a surprising truth about creativity. The most beautiful, complex and apparently …
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Daniel Pink has been one of the presiding spirits of Lateral Action from day one. Specifically, his book A Whole New Mind provided inspiration for the very first article we published - Innovate or …
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http://www.youtube.com/watch?v=E8HU8U4KUl Miffy has always been there. If you met her as a child, you won't have forgotten her. Each time you see her iconic face - two simple dots and a …
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Photo by miyukiutada Once upon a time there was a Buddhist master called Ajahn Chah, who lived deep in the forests of Thailand. He and his monks lived a frugal life of discipline and meditation. …
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When Australia's version of the Wall Street Journal takes notice of a local artist, it's a pretty good indication of a reputation on the rise. Three years ago, as nearly every Australian newspaper and …
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When you set out to do something remarkable, sooner or later you realise you can't do it all on your own. You've got a great idea for a new business - but you only have a fraction of the skills, …
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Photo by AZAdam Computers are very smart, but they have no imagination, right? They can only slavishly follow instructions and rules - which means they can't think for themselves and generate …
Of all the writers I know, I have learned the most about how to be a productive creative person from Mark. His tips are always realistic, accessible, and sticky. It’s not just talk, this is productivity advice that will change your life.
~ Jocelyn K. Glei, author, host of the Hurry Slowly podcast, and Founding Editor, 99U