Creative Coach | Mark McGuinness | Since 1996
Helping you thrive as a 21st Century Creative
General knowledge is overrated. Yes, it can help you feel clever playing quiz games, in arguments with friends, or shouting at the TV during a game show. But when was the last time there was …
Continue Reading about Why a Bad Memory’s Not Such a Bad Thing →
If you normally read Lateral Action on the main site, you may have noticed a few changes recently. And if you read it via e-mail or RSS, you might like to pop over to the site today, while I give you …
How do you make a MacBook Pro crash? Install Windows Vista. Sadly, I'm not joking. I'm a Mac convert, and like many converts, I started out full of evangelical zeal for my new faith. Having …
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The first bridge made entirely of iron spans the River Severn in Shropshire, England. It was erected in 1779, when new blast-furnace technology made it cost-effective to produce large quantities of …
Continue Reading about Are We Making Wooden Bridges Out of Iron? →
"If you only read one book about getting creative work done," I tell my coaching clients, "make it The War of Art". Regular Lateral Action readers will know I'm a huge fan of Steven Pressfield's …
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Water, water, everywhere, Nor any drop to drink. These are the words that swam into my mind when I learned about the theme of this year's Blog Action Day: Water. They come from Samuel Taylor …
Of all the writers I know, I have learned the most about how to be a productive creative person from Mark. His tips are always realistic, accessible, and sticky. It’s not just talk, this is productivity advice that will change your life.
~ Jocelyn K. Glei, author, host of the Hurry Slowly podcast, and Founding Editor, 99U