Particularly enjoyed his explanation to your third question related to “reactionary workflow”.

Scott is amazingly inspiring and excited to hear him speak at Big Omaha (http://www.BigOmaha.com) next month!

Duckie and I fight the work-flow thing every day! Even though we mostly Apple Macs, it’s easy to become stuck inside a graphic arts process … designed for giant work teams (but what about us single performer and couple work teams??

Nothing is straight-forward when you must begin with idea and then flow through design, production and on to successful marketing. We piece together little tools that work and keep chugging on!!! Almost like wading through little mine fields on the way to completion. (Ref: the Rush to Completion mentioned by Seth Godin.)

When I worked in the corporate world, I literally hid out at night and after midnight to complete the projects (employee training programs). Daytime became loaded with information overload and interruptions … and project redirections.

Thanks for the interview, Mark. Good luck to Scott’s book and I’m eagerly awaiting it.

If I am understanding this right, the “Insecurity Work” is actually “Security Work” kind of like the old phrase of “job security.”

There is so much that needs to be done, we need all the creative ideas and action we can have.